Suzy Bogguss Offers Blueprint For Musical Success In the Digital Age

Released on: April 10, 2008, 3:48 pm

Press Release Author: Lotos Nile Media

Industry: Entertainment

Press Release Summary: Suzy Bogguss Offers Blueprint For Musical Success In the
Digital Age
Appears in National TV Commercial
Builds Relationship with Prairie Home Companion, Joins Tour

Press Release Body: Nashville, Tenn.-Talented singer/songwriter Suzy Bogguss is
blazing a new path with her music and her career. In this post-digital, iPod-fueled
musical landscape, she's driving CD sales and selling concert tickets the old
fashioned way-by building relationships. It's a blueprint for success that includes
interacting with her fans through her website, aligning herself with meaningful
sponsorships and forging bonds with like-minded musical luminaries such as Garrison
Keillor and the folks at A Prairie Home Companion (PHC). Her latest CD Sweet Danger
earned rave reviews when it was released last fall and led to several appearances on
A Prairie Home Companion. The relationship between the sweet-voiced singer and PHC
continues to grow stronger with her recent invitation to join the PHC Rhubarb Tour
2008 for 17 shows in 21 days this August and September.

A savvy business woman from her earliest days on the coffee-house circuit, Bogguss
has always had an innate knack for building relationships and creating mutually
beneficial marketing partnerships. She continues to add to her promotional arsenal
through national media appearances and sponsorships. The buzz around Sweet Danger
began because of Bogguss' fearless exploration of the boundaries of jazz, folk and
country. The buzz continues to grow because of her willingness to diversify the
ways she gets her music in front of a national audience.

That includes a stellar appearance on Good Morning America on Jan. 1, 2008 and a
national media campaign as spokesperson for SinuCleanse, the innovative Neti Pot
nasal washing system that provides relief to those suffering from sinus problems.
The campaign features a TV clip with
Bogguss singing her own composition "One Clear Moment" from the Sweet Danger CD, and
singing the praises of the benefits she's received from SinuCleanse. The commercial
is set to air beginning March 31 in 18 major markets, and will introduce her music
to an audience that might never otherwise have heard it.

Fearless in making her music, fearless in marketing her music-Suzy Bogguss is
successfully navigating the waters of the digital music age. The doors that continue
to open for her are testament to her boundless energy, unflappable spirit and wildly
creative nature. It's proof that great music and great musicians are as vital as
ever, no matter how they get their music to their audience.



Web Site: http://www.lotosnile.com

Contact Details: Kissy Black
Lotos Nile Media
PO Box 90245
Nashville, TN 37209-0245
kissyblack@lotosnile.com
615-298-1144

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